Category Archives: Media

How the new Facebook Promotion Guidelines affect you

Image by sitmonkeysupreme via Flickr Facebook announced on November 4 new guidelines for how administrators of groups and pages can promote competitions and/or sweepstakes. For alot of smaller to medium sized businesses this will have a huge impact on how they are already interacting with customers through Facebook. I won’t go into the finer points…

Wanna get paid to Tweet?

Sponsored Tweets is an ad service for Twitter that I have had the fortune of working with. It is unlike other ad services that hijack your Twitstream and spam out messages to your followers about Twitter money making machines, how to get 1000 followers a day or how to join their ad service. I’ve been…

Always Blow on the Pie

What makes an overnight sensation on YouTube? What makes something go viral? You can’t usually predict that a piece of content or an online activity is going to go viral (hence why I’m not a big fan of the term “viral campaign“). Some of the biggest YouTube hits in recent months have been unscripted and…

Why aren’t you on Facebook?

Image via CrunchBase With the recent change of Facebook’s News Feed and the reintroduction of the Live Feed, seems alot of people are even asking what the heck am I even doing on Facebook. Take a deep breath, calm down and sort out your feeds, setup groups to help you better visualize all your friends…